Brandon Schroth

Digital Analyst

Sixty seconds with Brandon Schroth…

What does SEO mean to you?
When implemented correctly, SEO gives content a voice. It creates a passage through the intricate, entangled jungle of the Internet allowing users to find exactly what they’re searching for. For businesses, SEO is critical for lead generation, brand awareness, and reputation management.

Why does SEO appeal to you so much?
SEO is constantly evolving making challenges unique and interesting. The strategy will always be different depending on a client’s business needs, which makes each project a breath of fresh air.

When you are not up to your elbows in keywords what do you do?
I love hanging out with friends at the beach, taking my dogs to the park, trying out a new craft beer, or just binge watching House of Cards on Netflix.

Three things that make you tick?
My family and friends are very important to me and I love spending time with them whenever possible. Music is another big influence in my life. I’m happiest when I’m catching a live show at a music festival. Lastly, exploration and discovery push me to reach my goals. I really enjoy traveling to new destinations, learning something new, or just simply having a conversation with someone I’ve never met.

Favourite food?
Definitely pizza! It’s the one food I never get tired of.

If you could host a dinner with any three people, who would you choose and why?
I think it would be incredible to have Michael Jordan, Dave Chappelle, and Leonardo DiCaprio in the same room together. They are my favorite athlete, comedian, and actor, respectively. Hearing stories from each of their lives and how they became so successful would be inspiring.

If given the chance to skip work for a day, how would spend the entire day?
I would play volleyball at the beach, eat some delicious San Diego tacos, and take my motorcycle out for a ride to somewhere scenic.